Website Snippets For Google

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In the latest entry for Google’s Webmasters Central Blog, some important information was divulged to us webmasters and seo that at first glance may seem insignificant. However, for those that follow Google closely, we know that there is something important here:

The quality of your snippet — the short text preview we display for each web result — can have a direct impact on the chances of your site being clicked (i.e. the amount of traffic Google sends your way). We use a number of strategies for selecting snippets, and you can control one of them by writing an informative meta description for each URL.

So, what does this mean for us? Well, it means that if you use a “boilerplate” text entry for all the pages in your website. You might get those pages de-listed from the index.

Google likes to say, “We informed  warned webmasters about that here…”

Fix your webpages, or else you might lose important traffic.Technorati Tags: blog, Community, google, important information, py, search engine optimization, seo, snippet, support webmasters, text preview, traffic, Web Development, Webmasters Resources, webmasters central, web result, www google

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